Privacy Policy
PRIVACY, TRANSPARENCY & BUSINESS INFORMATION POLICY
PumPums™ (lovepumpums.com)
Effective Date: May 28, 2026
PumPums™, transparency is a core value. This policy describes how we collect, use, and protect your personal information; how our business is structured; and how we handle your data in compliance with applicable federal and state privacy law. We serve customers exclusively in the United States, and this policy is written with consumers as its primary audience.
BUSINESS INFORMATION
PumPums™ is a wellness and dietary supplement brand operating at www.lovepumpums.com, serving customers exclusively in the United States. PumPums™ is operated by Kumazon Online Brands Inc. (doing business as PumPums™). You can reach our customer support team at support@lovepumpums.com. All orders are fulfilled and shipped from our facility at 5242 Argosy Ave, Huntington Beach, CA 92649, United States, and returns are processed through our return facility at PO BOX 132, Garden Grove, CA 92842.
CANADA LEGAL OPERATIONS
PumPums™'s (doing business as) legal business entity is incorporated and registered under Canadian law. This means the business's legal registration, corporate governance, and formal business address are located in Canada.
This Canadian address is the formal legal address of the business entity for registration and administrative purposes. It is not a customer-facing location and is not used for order fulfillment, product shipping, or return processing.
PumPums™ does not market or sell products to Canadian consumers. Our website, products, and all marketing activities are directed exclusively at consumers.
The use of a Canadian legal address does not affect the rights, protections, or experiences of our customers. All consumer protections and applicable federal and state laws apply fully to your purchase and interaction with PumPums™.
DATA COLLECTION
We collect the following categories of personal information when you use our website or make a purchase:
▸ PERSONAL IDENTIFYING INFORMATION
Full name, email address, phone number, billing address, and shipping address.
▸ ACCOUNT INFORMATION
Username and encrypted password if you create a customer account on our website.
▸ TRANSACTION & ORDER INFORMATION
Order history, products purchased, payment method type used, promotional codes applied, and order communications.
▸ TECHNICAL & USAGE INFORMATION
IP address, browser type and version, operating system, pages visited, time spent on pages, referring website URLs, click behavior, and other website usage data.
▸ COMMUNICATIONS DATA
Emails, chat messages, social media messages, or any other communications you send to our support team.
▸ MARKETING PREFERENCES
Email opt-in status, subscription preferences, and marketing interaction data.
▸ COOKIES & TRACKING DATA
Data collected via cookies, advertising pixels, and similar tracking technologies. See Section 5 for full details.
COOKIES
PumPums™ uses cookies and similar tracking technologies on www.lovepumpums.com to improve your browsing experience, analyze website performance, and support our marketing efforts.
▸ TYPES OF COOKIES WE USE
Strictly Necessary Cookies:
Essential for the website to function properly, including maintaining your shopping cart, session continuity, and the checkout process. These cannot be disabled without impairing site functionality.
Analytics Cookies:
Used to collect data about how visitors use our website, including pages visited, time on site, and traffic sources. We use Google Analytics for this purpose.
Marketing & Advertising Cookies:
Used to measure and optimize the effectiveness of our advertising campaigns and to deliver relevant ads on third-party platforms. These include advertising pixels from Meta (Facebook and Instagram), TikTok, Google Ads, and other advertising partners.
Preference Cookies:
Used to remember your settings and preferences, such as your language or region.
▸ BY USING OUR WEBSITE
By continuing to browse or use www.lovepumpums.com, you consent to our use of cookies and tracking technologies as described in this policy.
▸ MANAGING COOKIES
You may disable or limit cookies through your browser settings at any time. Please note that disabling certain cookies, particularly strictly necessary cookies, may affect your ability to use key features of our website, including the shopping cart and checkout.
You may also opt out of interest-based advertising through:
The Digital Advertising Alliance (DAA) at optout.aboutads.info
The Network Advertising Initiative (NAI) at optout.networkadvertising.org
PAYMENT INFORMATION
PumPums™ takes the security of your payment information seriously.
▸ All payment transactions on www.lovepumpums.com are processed through secure, PCI-DSS compliant third-party payment processors, including Shopify Payments and associated gateway partners.
▸ PumPums™ does not store, record, or have access to your full credit card number, card verification code (CVV), or banking credentials. Payment card data is tokenized and handled entirely by our payment processor.
▸ All data transmitted between your browser and our website is protected using SSL (Secure Sockets Layer) encryption, indicated by the padlock icon in your browser address bar.
▸ Your billing address is collected and used solely for order verification, fraud prevention, and tax calculation purposes.
THIRD-PARTY SERVICES
To operate our business effectively, PumPums™ works with trusted third-party service providers. These providers may receive limited personal information necessary to perform their services. They are contractually required to protect your data and may only use it for the specific purposes we authorize.
▸ SERVICE CATEGORIES
Payment Processing:
Our payment gateway and processor handles all transaction processing. No full card data is accessible to PumPums™.
Order Fulfillment & Shipping:
We share your name, shipping address, and order details with our fulfillment facility and shipping carriers to enable delivery of your order.
Email Marketing:
We use a third-party email marketing platform to send order confirmations, shipping notifications, and (with your consent) promotional marketing emails.
Website Analytics:
We use Google Analytics to analyze website traffic and user behavior. This data is collected in aggregate and used to improve our website and customer experience.
Advertising Platforms:
We use advertising pixels and tracking tools from Meta (Facebook/Instagram), TikTok, and Google Ads to measure campaign performance and serve relevant ads.
Customer Support:
Our support system may store communications between you and our team for quality and compliance purposes.
▸ THIRD-PARTY LINKS
Our website may contain links to third-party websites or social media platforms. PumPums™ is not responsible for the privacy practices, data collection, or content of any external sites. We encourage you to review the privacy policies of any third-party sites you visit.
▸ BUSINESS TRANSFERS
In the event PumPums™ is involved in a merger, acquisition, or sale of assets, customer information may be transferred as part of that transaction. Affected customers will be notified of any such change and their options.
BUSINESS TRANSPARENCY
PumPums™ is a legitimately registered brand operating an ecommerce store at www.lovepumpums.com, operated by Kumazon Online Brands Inc. (doing business as PumPums™). Our products are dietary supplements sold exclusively to US consumers. We do not sell internationally.
All product claims made on www.lovepumpums.com are truthful, substantiated, and compliant with FTC advertising guidelines. We do not make claims that our products diagnose, treat, cure, or prevent any disease. All customer reviews and testimonials published on our website or social media are genuine and unaltered. We do not fabricate or materially alter customer feedback. We clearly disclose our return policy, shipping policy, and pricing before and during the checkout process. We comply with the FTC's Endorsement Guides. Any sponsored content, influencer partnerships, or affiliate relationships are clearly disclosed.
We do not engage in deceptive pricing, false urgency tactics, or misleading advertising of any kind.
CUSTOMER COMMUNICATIONS
▸ TRANSACTIONAL COMMUNICATIONS
We will send you transactional emails related to your orders, including order confirmations, shipping notifications, and return status updates. These communications are necessary for the fulfillment of your purchase and cannot be opted out of while your order is active.
▸ MARKETING COMMUNICATIONS
With your consent, we may send you promotional emails, new product announcements, discount offers, and wellness content. You may opt out of marketing communications at any time by:
Clicking the 'Unsubscribe' link at the bottom of any marketing email, or
Emailing support@lovepumpums.com with the subject line 'UNSUBSCRIBE'
All opt-out requests will be processed within 10 business days. Opting out of marketing communications does not affect transactional emails related to your orders.
▸ YOUR RIGHTS
You have the right to:
- Access the personal information we hold about you
- Request correction or updating of your personal information
- Request deletion of your personal information (subject to legal retention requirements)
- Opt out of marketing communications at any time
- Non-discriminatory treatment for exercising any of the above rights
▸ CALIFORNIA RESIDENTS — CCPA
If you are a California resident, you have the following additional rights under the California Consumer Privacy Act (CCPA):
Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, the sources of that information, the business purpose for collection, and the categories of third parties with whom it is shared.
Right to Delete: You may request deletion of your personal information, subject to certain legal exceptions (e.g., information required to complete a pending transaction or to comply with a legal obligation).
Right to Opt-Out of Sale: We do not sell your personal information to third parties. If this practice changes, we will provide a 'Do Not Sell My Personal Information' link on our website and update this policy.
Right to Non-Discrimination: We will not deny you products or services, charge different prices, or provide a different level of service because you exercised your CCPA rights.
To submit a CCPA request: Email support@lovepumpums.com with the subject line 'CCPA Request.' We will acknowledge your request within 10 business days and respond fully within 45 days as required by law.
SECURITY MEASURES
PumPums™ implements industry-standard technical and organizational security measures to protect your personal information against unauthorized access, disclosure, alteration, or loss.
Our security practices include:
▸ SSL/TLS encryption on all pages of www.lovepumpums.com, ensuring all data transmitted between your browser and our server is encrypted.
▸ Access-controlled, secured servers managed through our ecommerce platform (Shopify) and its enterprise-grade infrastructure.
▸ PCI-DSS compliant payment processing through certified third-party payment gateways.
▸ Regular security assessments and platform updates.
▸ Restricted access to personal data on a need-to-know basis for authorized team members only.
Please note: No method of internet transmission or electronic data storage is 100% guaranteed to be secure. While we take every reasonable precaution to protect your information, we cannot guarantee absolute security. In the event of a data breach that may affect you, we will notify you promptly in accordance with applicable law.
▸ DATA RETENTION
We retain your personal information for as long as necessary to:
- Fulfill the purposes described in this policy
- Complete and support your orders and account
- Comply with applicable legal, tax, and accounting obligations
- Resolve disputes and enforce our agreements
- You may request deletion of your personal data by contacting support@lovepumpums.com.
Note that certain information may be retained beyond your deletion request where required by law.
▸ CHILDREN'S PRIVACY
www.lovepumpums.com and PumPums™ products are not directed at children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a minor, please contact us immediately at support@lovepumpums.com and we will take steps to delete it promptly.
CONTACT INFORMATION
For any questions, concerns, or requests related to this Privacy, Transparency & Business Information Policy — including data access, correction, or deletion requests please contact us at support@lovepumpums.com. Our customer support team aims to respond within 24 hours Monday through Friday, within 48 hours on Saturdays, and by the next business day for Sundays and holidays.
PumPums™ serves customers within the United States through designated operational facilities supporting fulfillment, shipping, and customer returns. For shipping inquiries, returns assistance, or order-related concerns, customers may contact our support team using the information provided above.
▸ POLICY UPDATES
We may update this Privacy, Transparency & Business Information Policy periodically to reflect changes in our practices, business operations, or applicable law. All updates will be posted on this page with a revised effective date. Continued use of www.lovepumpums.com after updates are posted constitutes your acceptance of the revised policy.
